Finding the Funds: Thinking creatively and looking beyond the obvious to fund your projects

Ingrid Martin conducting

Grants are one way to fund your projects, but the funding rounds are extremely competitive and getting feedback on your submission is almost impossible. It can feel like a black box. In this session you'll learn how to think creatively about project funding.

The session will cover topics including:

  • reverse engineering your ideas
  • creating a problem statement
  • articulating the non-arts value of your project
  • the difference between a good idea and a good business idea

If this session interests you, be sure to also attend the partner session How do I get more gigs? Make Them!

About your host

When conductor Ingrid Martin was a second-year medical student she funded, created and staged a day-long multi-venue music festival, hosting 16 ensembles and hundreds of musicians from across Victoria.

Since that brave (and naive!) baptism of fire she's learned a thing or two about running gigs. Over the last 18 years she's produced and funded hundreds of performances, and tours on three continents that forge unlikely connections like:

  • an orchestra concert funded by National Science Week
  • a university conducting recital in a pub where she acted with a terrible English accent, and interviewed a dead composer (there was a banjo...)
  • a theatrical murder mystery concert with a community concert band

She's passionate about helping other musicians find their passion, and nurture their own audiences. Ingrid is gifted at helping others see unlikely connections, communicate clearly and confidently about their skills and deliver professional events.